Target’s A New Day Brand

If you’ve been to Target recently, you may have noticed that they have a new clothing brand called ‘A New Day.’ There are so many cute, affordable pieces making it even harder to walk out of Target with just what’s on your shopping list! I love that the brand has a nice mix of classic and trendy items as well as a few twists to classic items like this floral applique button down.

As I’ve mentioned recently (here and here), I have been investing heavily in button down shirts and dresses as they are the perfect nursing friendly pieces. When I saw this one at Target for less than $20, it was just too cute and affordable to pass up!

For today’s look, I paired it with my white jeans, which as I talked about in this post, I wear year round, and my grey Anthropologie sweater vest. I love this vest for adding a little more character to any look and for the extra ‘light’ layer it provides. This one is from a few years ago but I found a some similar optionsĀ here, here, and here.

I’ll definitely be wearing this shirt all season long and have already paired it with my favorite pants for fall, layered under this pullover sweater, and with my favorite fall skirt.

You can shop all of my favorite pieces from Target’s ‘A New Day’ brand here!

Shirt // Vest (similar here, here, and here) // Jeans // Clutch (similar) // Flats (similar)


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